When it was launched in 2000, PAYBACK was the first scheme of its kind in Germany. Today, it still stands head and shoulders above the competition and ranks as Germany’s largest and most popular bonus programme and marketing platform. The many satisfied programme partners and consumers are proof of the success of the concept. 

PAYBACK and its holding company Loyalty Partner have already received many awards:

  • Top Employer 2019 
  • Brands of the Century 2018 (Deutsche Standards)
  • Germany's most customer oriented service providers 2018
  • "Innovator des Jahres 2018" (brand eins)
  • Top Employer 2018
  • PAYBACK American Express best credit card (Stiftung Warentest)
  • German Fairness price: category "credit cards"
  • 2nd Platz Max Award
  • Top Employer 2017
  • Award for the PAYBACK App for being the "best payment solution in 2016" (Payment Exchange Berlin 2017)
  • Top Employer 2016
  • Best Loyalty Programme of the Year: Card Based, European Union & Turkey, Pan EMEA
  • PAYBACK American Express Credit Card is the Best Consumer Credit Card 2014 (Award from "Focus Money" and Deutschland Test)
  • Winner "Customer satisfaction with customer cards", Panel of German Institute for Service Quality(DISQ), 2014
  • Top Employer 2012, 2013, 2014, 2015
  • Germany's most customer oriented service providers 2011
  • Bavaria's Fittest Company 2009
  • Finalist "European Business Awards 2008"
  • Germany's Top Customer-Oriented Service Providers 2007
  • Finalist "European Business Awards 2007"
  • Europe's Top 500
  • BavariasBest50
  • International Sponsoring Award 2004
  • European Call Centre Award 2003
  • Alexander Rittweger awarded "Sales Manager of the Year 2003"
  • EDDI 2002: The "Oscar" for direct marketing