When it was launched in March 2000, PAYBACK was the first scheme of its kind in Germany. Today, it still stands head and shoulders above the competition and ranks as Germany’s largest and most popular bonus programme. The many satisfied programme partners and consumers are proof of the success of the concept. PAYBACK and its holding company Loyalty Partner have already received many awards.

  • Bavaria's Fittest Company 2009
  • Finalist "European Business Awards 2008"
  • Germany's Top Customer-Oriented Service Providers 2007
  • Top Employer Germany 2007
  • Finalist "European Business Awards 2007"
  • Europe's Top 500
  • BavariasBest50
  • International Sponsoring Award 2004
  • European Call Centre Award 2003
  • Alexander Rittweger awarded "Sales Manager of the Year 2003"
  • EDDI 2002: The "Oscar" for direct marketing

Trust and a tangible savings effect are key to customer cards

TNS Emnid survey: PAYBACK is Germany's favourite loyalty programme – great potential for online and...

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